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Marketing Mix Modelling Manager

Marketing Mix Modelling Manager

Hertfordshire, GB, AL7 1RR

Position Snapshot

Business area: Nestlé Cereal Partners Worldwide (CPW)

Location: Welwyn Garden City – flexible working

Salary up to £73,000 depending on experience + Car Allowance + Potential Bonus + Excellent Benefits

Position Summary

We are currently recruiting for an Marketing Mix Modelling Manager to join our Nestlé Cereal Partners business based at our Welwyn Garden City office with the opportunity to work from home. Reporting into the Head of Analytics, Media & AI based in Switzerland this opportunity will be repsonsible for managing our global Marketing Mix Modeling programme.

A little bit about us

Cereal Partners Worldwide is a successful 50/50 joint venture between Nestlé S.A. and General Mills Inc. At Cereal Partners UK we have established ourselves as one of the largest cereal manufacturers in the UK, making many well-loved brands with a long heritage. Our aim is simple: to provide high quality, nutritious and great tasting breakfast cereals. You could join our mission to Make Breakfast Better!

A day in the life of a Marketing Mix Modelling Manager

You’ll be responsible for using advanced analytics to provide robust measurements of CPW’s marketing investment across a range of countries. Working closely with a whole host of stakeholders to provide guidance on how best to optimise and allocate media investments to support the delivery of our commercial strategy.


You’ll also be responsible for: 


  • Leveraging models to perform ad hoc simulations and analyses to support our marketing teams and the wider CPW business through marketing mix modelling.
  • Interpreting data accurately and in a timely manner to support insight driven commercial decisions.
  • Working in partnership with our research agencies, ensuring we receive high quality analysis at the very best value.
  • Playing a lead role in building capability in this space across our marketing teams, leveraging insights to develop robust training tools.
  • Identifying new ways of working through considering innovative analytics suppliers and research resources, helping us achieve best in class.
  • Demonstrating thought leadership across this space, identifying opportunities to develop for the future.
  • Being the point of contact for Africa, Middle East and Asia (AMA) for all ad hoc data and analytics request.
What will make you successful?

As the successful candidate, you will already have a breadth of analytics experience under your belt and be able to demonstrate your ability to operate in a leadership role, contributing to the wider business agenda. You’ll thrive when working with stakeholders across all levels coupled with your ability to truly understand our business from a commercial standpoint. You’ll love working in a complex environment, being able to navigate stakeholders to positive solutions whilst knowing the importance of being able to work successfully in situations that can often be pressured.



You will also:

  • Be educated to MSc level (or equivalent) in Math, Statistics, Physics, Operations Research, Econometrics or Data Science.
  • Have proven experience of handling large datasets and reporting automation.
  • Be able to demonstrate an excellent understanding of marketing mix modelling.
  • Have the ability to network and influence at senior levels both internally and externally.
  • Be able to interpret data and explain business performance in an easy to understand way that tells a story to key stakeholders.
  • Have proven experience of working in a matrix environment; achieving results through effective influencing and collaboration.
  • Have advanced MS Excel, SQL and R (or similar) experience.


Please be aware that some business travel in and outside the UK will be required to fulfill the needs of this role. 


What you need to know

What can we offer in return? Great benefits you’d expect from a business the size of Nestlé – in the shape of a competitive salary and benefits package, bonus scheme, car allowance, flexible working scheme, 25 days holiday plus statutory holidays plus flex, pension scheme and a real focus on personal development and growth all centered round a supportive and ambitious team.


This is a full time, permanent opportunity but we are always open to discuss individual’s flexible working needs so please speak to use during the recruitment process on what this could look like. We will be considering applicants as they apply, so please don’t delay in submitting your application.


Nestlé UK & I is committed to equal opportunity for all. We may collect relevant data for monitoring as part of our candidate registration process.